The banking market is evolving fast, and financial institutions are seeking new ways to keep members’ loyalty. Digital is one of the key drivers of this effort. Indeed, according to McKinsey’s “2021 Digital Payments Consumer Survey,” more than four in five Americans used some form of digital payment last year, continuing a long-standing trend. Furthermore, omnichannel use of digital payments is also continuing to grow.
Delivering innovative digital technologies that help Credit Unions best compete in today’s market is one of VisiFI’s primary goals. Indeed, the Deda Group’s company based in the U.S. is working to support these organizations to lead and expand the movement by transforming the relationship with their members into easy-to-use and seamless experiences.
To do that, VisiFI has strengthened its focus on digital, helping Credit Unions to keep pace with this transformation. Among its solutions, the Digital Banking Platform – VisiFI’s Triple Play – gives members a seamless digital banking experience through a unique environment that ensures the ability to perform any operation: from account opening to mobile and online banking to digital lending. Furthermore, VisiFi’s digital banking solutions provide consistency and enable the implementation of an omnichannel strategy, thus helping Credit Unions satisfy the expectations of digital-minded audiences and younger members.
Recently, VisiFI launched a new website that reflects its new positioning and its strengthened digital focus.